马德里工业园区标志物2011-06-28建筑 景观 公共 标示物 交通指示 白色 马德里 Brut Deluxe Architecture + Design
 

Sign system for industrial parks totem de/dos, Madrid
 
The sign system for industrial parks totem de/dos has been conceived in order to guide visitors
who are not familiar with the site visually to their destiny in clear and evident way. Therefore, the
system employs two types of posts. The objective of the design of the first is to give a
recognizable and distinctive image to all industrial parks of the city, to visualize and identify them
from long distance and any angle of approximation and mark the main accesses. Once located
the industrial district, the posts facilitate more detailed graphic information – a map of the area
and business listings of all companies. This information is repeated on the smaller sized
secondary posts located strategically in the interior of each industrial park.
 
The structure is composed of galvanized metal profiles. The cladding is entirely of white coloured
40 mm thick cellular polycarbonate plates fixed on the perimeter with white coloured aluminium
profiles corresponding to the respective panel system. The exterior plane of the primary structure
and the interior plane of the polycarbonate cladding are separated 60 mm in order to locate led
stripes in the interstitial space and achieve a homogenous illumination on the interior. The two
inferior modules of all posts is realised in security glass to offer a greater resistance against
vandalism. Printed vinyls with the graphic information are fixed on the inner side of these glassed
modules. The roof is formed is realised also in horizontally laid security glass fixed punctually on
the secondary structure. In the interior of the structure a series of stairways are located
connecting different levels of galvanized metallic grids that give access to the installations and its
maintenance. Both posts are illuminated in its interior by white coloured LED stripes. The
illumination is activated simultaneously with the street lighting of the industrial district. A distinctive
colour of the lightning for each industrial park was proposed originally though finally all will be
illuminated in white. On top of the primary posts has been foreseen the optional installation of
photovoltaic panels without having been realised so far. All posts are equipped with graphic
information – a map of the district and a business listing.
 
In December 2010 the sign system has been installed in the first 3 industrials parks of Madrid
(Villaverde, Vallecas and Aguacate) with a total of 4 primary posts and 27 secondary posts.

Author: Brut Deluxe Architecture + Design  
Project: 2009 / Construction: December 2010 (industrial districts Villaverde, Vallecas and Aguacate)
Client: City Council Madrid
Constructor: Disval S.A.
Photography: Miguel de Guzmán, estudio BD 
 
这个标志物需要给到访者清晰明确的方向指示。因此设计师对其制定了两个目标：第一个是在工业园区中拥有众所周知的鲜明形象，非常可视化，从任何距离和任何角度过来，都会看到。第二个目标是在上面标注详细的工业区图文信息。
 
结构材料为镀锌金属型材，在外观的白色铝合金框架上覆盖上40mm厚的白色蜂窝板。同时外表皮为两层，相互间距6厘米，可以让放置其中的光源实现均匀照明效果。在标示物的下半部分安装安全玻璃以承受恶性破坏力。内部还有楼梯，可以达到框架的不同层。照明有使用彩色LED灯具，可以工业区提供照明，同时不同的区域也可以有不同的色彩，但最终它们都可以变成白色。在上部安装了太阳能光伏电池。每个都有配套的地图信息。
 
已于2010年12月安装在马德里第三工业区的4个主要位置和27个次级位置。